EOC Week Nine: Creative Content

For my creative content I am planning on creating an advertisement for a magazine, catalogue, etc. The advertisement will be a a photograph featuring a man, reading a newspaper. Only his hand and maybe the top of his head will be showing. Everything in the advertisement will be black and white - the print on the newspaper, ad itself, and most importantly, the small plate of cookies and milk that the man "has been" eating. The cookies will be the one and only... Oreos.



Keeping a black and white theme goes along with the slogan and entire concept for the ad. "Black and white will always be classic." Oreos have been around for a century; they are cookies that can be considered classic. As Americans we love our classic brands. We all have our go-to brands, the ones we are emotionally faithful to. Oreos may be milks favorite cookie, but they are also one of America's favorite cookies.



In my advertisement I want to emphasize the sophistication, and classic concept of the Oreo brand. Black and white is a pair of colors that we also categorize as classic; Oreos are one of the only cookies we think of when we think of a black and white cookie. The whole advertisement should flow nicely and color coordinate.